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  • "When it comes to social media Alan is extremely knowledgeable, easy to get on with and it was a pleasure to work with him. He is one of life’s good guys. Nothing is too much trouble for him. He listens to your social media challenges and gives you strategies and tools that work."
    Maureen Sharphouse
    Coach, Speaker, Mentor
  • “Chat Marketing have helped steer us through the bewildering array of Social Networking opportunities and have shown us how to get the most out of this medium from a business point of view. Alan is easy to work with, a good listener who delivers excellent results.”
    David Adams
    Adams Law
  • “I've just attended Chat Marketing's "Twitter4Business" workshop this morning. What an excellent and informative event. I would highly recommend Alan and Chat Marketing to any business looking to get started in the bewildering world of social media. Many thanks Alan.”
    Andy Perkins
    F8 Venues
  • Getting Started with Instagram Marketing

    Do you want to know how to get started with Instagram? Are you letting fear of technology put you off? If you’ve figured out that Instagram would be a good way for you to reach and engage with your ideal audience and showcase your business in a positive way, but you don’t really know how to get started, I’ve…

    10 Oct 2016
    Alan Martin
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  • 7 Benefits of Social Media for Your Business

    When I first became interested in social media as a potential business tool, I was advised by some that it was just a fad and that I shouldn’t waste my time with it. Over a decade later, social media has not gone away! In fact, according to Pew Research Centre, social media usage by American adults has…

    9 Oct 2016
    Alan Martin
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  • How to Create a Social Media Strategy

    How to Create a Social Media Strategy

    Far too many businesses simply post on Facebook and Twitter or whatever other channels they happen to like using, and wonder why they are not getting the results they expected – usually more sales. One of the main reasons for this is that they simply don’t have a strategy in place that will actually move…

    8 Oct 2016
    Alan Martin
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  • Putting The ‘Networking’ Back Into Social Networking

    Before we dive into specific tactics let’s define exactly what ‘Social Networking’ means. According to Google, Social Networking involves “the use of dedicated websites and applications to interact with other users, or to find people with similar interests to one’s own.” What this means from a marketing perspective is that social networking is about strategically engaging with identified individuals on social media, who…

    7 Oct 2016
    Alan Martin
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  • How To Increase Your Influence Online

    Trust and credibility are vital ingredients of an effective social media presence. Without these you may be spinning your wheels and finding it difficult to gain traction. A great way to build trust and credibility with your community online is through a process known as ‘Social Influencing’. ‘Social Influencing’ is where you regularly share valuable content through your social media…

    6 Oct 2016
    Alan Martin
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  • How Not to Advertise on Facebook

    I recently saw an advert in my Facebook newsfeed for an E-book that promised 34 time-tested email templates including the exact 2 email templates that were responsible for over 50% of all the author’s sales, and the 14 email templates that his company use to launch their own products and services, double their click-through rates…

    5 Oct 2016
    Alan Martin
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  • Responding to Customer Comments Using Social Media

    How quickly do you respond to customer messages on Facebook? Would it surprise you to learn that 42% of your potential customers expect a response within an hour? A mistake that some businesses make is to use social media only to broadcast their messages, with very little attempt made to respond to customer comments. At best…

    4 Oct 2016
    Alan Martin
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  • How To Build Trust On Social Media

    One of the mistakes I see in social media is that marketers target their sales messages, both organic and paid, at people who don’t have a strong enough relationship with them, and then wonder why they don’t buy. It’s a bit like going into a bar and asking a stranger to marry you, before you have even dated…

    3 Oct 2016
    Alan Martin
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  • Getting Started With Email Marketing: From Fans to Customers

    Are you making money from your social media marketing? Are you posting regularly but not seeing the results that you expected? In this article I am going to explain how to set up an email based social selling system, that you can use to move your fans from content consumers to paying customers. You’ve Got to…

    2 Oct 2016
    Alan Martin
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  • How Often Should I Post On SocIal Media?

    In this article I am going to be talking about how often you should post/tweet etc and how you go about scheduling your social media updates so that they reach your audience at the most appropriate time for them. One of my ninja time-management tips, when it comes to social media, is to pick a day…

    1 Oct 2016
    Alan Martin
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